Pop Culture
What everyone is watching. What shapes the era.
24 inspirations
Marketing
Pop Culture
McDonald’s: PlayPlace Transforms into the Backrooms for A24’s Horror Movie
A Horrific Parody for a Major Movie Release. To celebrate the theatrical release of A24's horror film Backrooms, McDonald's made a massive splash on social media....
Marketing
Pop Culture
Uber Drift: App-Based Access to Japan’s Underground Racing Scene
A High-Octane Luxury Experience for International Travelers. Uber has launched "Uber Drift" in Tokyo as part of its global "Go Anywhere" series. This limited-edition experience...
Marketing
Pop Culture
Nike Football: An Iconic Campaign for PSG’s Second Star
A Historic European Coronation Against Arsenal. Paris Saint-Germain is back on top of Europe. This Saturday, May 30, 2026, the team defeated Arsenal in the...
Art
Pop Culture
Rafael Serra (FAEL): The Art of Typography as a Universal Playground
An Excellence Journey Serving Prestigious Creative Agencies. Based in Porto, Rafael Serra stands out as an essential typeface designer. Known under the pseudonym FAEL, he...
Marketing
Pop Culture
To celebrate its 20th anniversary, Spotify creates a disco-fueled buzz by temporarily changing its logo.
A retro-inspired stunt that sets the internet on fire. Pour marquer ses 20 ans en 2026, Spotify pulled off a bold marketing stunt that quickly...
Art
Pop Culture
Émir Shiro: The Digital Scalpel Against Censorship
Genesis Born of Algorithmic Constraint. Based in Paris, Grenoble-born artist Émir Shiro (Rémi Pisicchio) has become the undisputed master of contemporary collage in the social...
Marketing
Pop Culture
adidas 2026: Soccer Becomes a Marvel-Style Franchise
As the 2026 World Cup approaches, adidas is shattering sports marketing codes with a teaser that looks like a Hollywood blockbuster. Posted by Timothée Chalamet,...
Marketing
Pop Culture
Lay’s “The Epic Watch Party”: A Galactic Cast Invades the Supermarket
As the 2026 World Cup approaches, Lay’s scores a marketing victory with its “The Epic Watch Party” campaign. The brand assembled an unprecedented cast including...
Marketing
Pop Culture
Miracle 2026: Fox Sports’ Bold Fantasy to Conquer America
Just one month before the 2026 World Cup, Fox Sports delivers "Miracle," a spot that reimagines history before it unfolds. The scenario is daring: the...
Inspirations
Pop Culture
NASA Landsat: When Earth Writes Its Own Story from Space
For Earth Day 2026, NASA highlights its fascinating digital tool titled "Your Name in Landsat." This generator allows users to write words using a typography...
Pop Culture
New Era x Spike Lee: The Red Cap That Broke the Rules Turns 30
Every year on May 9th, New Era celebrates its iconic 59FIFTY model. For 2026, the brand joins forces with visionary filmmaker Spike Lee for an exceptional anniversary collection. It commemorates the...
Marketing
Pop Culture
adidas FC (Faithful Companions): Official Jerseys for Four-Legged Fans
As the 2026 World Cup draws near, adidas makes a bold marketing move by launching its first-ever collection of official jerseys for pets. Selecting four nations with...