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73 inspirations
Marketing
Pop Culture
McDonald’s: PlayPlace Transforms into the Backrooms for A24’s Horror Movie
A Horrific Parody for a Major Movie Release. To celebrate the theatrical release of A24's horror film Backrooms, McDonald's made a massive splash on social media....
Marketing
Coca-Cola: The Iconic Bottle Morphs into Asian Chopsticks
A Repurposed Brand Asset Inside the Daily Dining Ritual. To join consumers at the dinner table, Coca-Cola collaborated with Ogilvy APAC to create the "Coke...
Marketing
OpenTable: A Giant Receipt to Quantify a Mother’s Priceless Love
A Monumental Installation in the Heart of Melbourne. For Mother's Day, OpenTable made a massive splash in Australia with an extraordinary outdoor campaign. The reservation...
Marketing
Pop Culture
Uber Drift: App-Based Access to Japan’s Underground Racing Scene
A High-Octane Luxury Experience for International Travelers. Uber has launched "Uber Drift" in Tokyo as part of its global "Go Anywhere" series. This limited-edition experience...
Marketing
Pop Culture
Nike Football: An Iconic Campaign for PSG’s Second Star
A Historic European Coronation Against Arsenal. Paris Saint-Germain is back on top of Europe. This Saturday, May 30, 2026, the team defeated Arsenal in the...
Marketing
Lacoste: A Clay-Infused Jacket to Unleash Djokovic’s Inner Wolf
An Organic Design Fusing Fashion with the Clay Court. For Novak Djokovic's twenty-second Roland-Garros appearance, Lacoste created a massive buzz. Creative director Pelagia Kolotouros designed...
Marketing
Star Wars using the Force to Make Billboards Levitate in the Streets
A Reality-Defying Outdoor Campaign. To celebrate the theatrical return of Star Wars after a seven-year hiatus, Disney shattered the codes of traditional outdoor advertising in...
Marketing
Canadian train company turns the stitches of a baseball into railway tracks
A Masterclass in Visual Minimalism. To honor the legendary Montreal Expos during a Toronto Blue Jays game in late May 2026, the railway company VIA...
Art
Pop Culture
Rafael Serra (FAEL): The Art of Typography as a Universal Playground
An Excellence Journey Serving Prestigious Creative Agencies. Based in Porto, Rafael Serra stands out as an essential typeface designer. Known under the pseudonym FAEL, he...
Marketing
Nescafé “The Third Half”: When Espresso Replaces the Post-Match Beer
An Unexpected Infiltration at the Heart of the Post-Match Routine. For its very first step into football during the 2026 World Cup, Nescafé strikes hard....
Art
When the Obsession with Tidying Up Becomes Absurd Art
A Three-Piece Suit to Tidy Up Our Chaotic World. Invariably dressed in a dark three-piece suit, Swiss artist Ursus Wehrli has chosen a titanic mission....
Art
This illustrator humanizes animal mothers with creativity
A Poetic Fusion Between Wildlife and Humanity Renowned illustrator Connie Kang unveils a brand new series of artworks. Indeed, her talent has already shined at...